Minto Communities and Margaritaville Holdings Celebrate Groundbreaking of LATITUDE MARGARITAVILLE in Daytona Beach, FL

Daytona Beach, FL – March 29, 2017 – A groundbreaking ceremony took place yesterday, March 28, at the new LATITUDE MARGARITAVILLE in Daytona Beach, FL presented by Minto Communities and Margaritaville Holdings. The event was presented in true Margaritaville fashion with a steel drum band, tropical refreshments and colorful island touches. A large contingent of local community leaders joined with Minto and Margaritaville representatives to kick start development of the first LATITUDE MARGARITAVILLE active adult community.  

In February, Margaritaville Holdings and Minto Communities announced a partnership to develop new active adult communities inspired by the Margaritaville lifestyle in some of the nation’s most popular destinations. LATITUDE MARGARITAVILLE in Daytona Beach, FL is the first of these new communities, which is designed specifically for those 55+ who are seeking a uniquely fun and relaxed lifestyle experience.

According to Minto Senior Vice President William Bullock, “The groundbreaking of this exciting new community marks the opportunity to redefine active adult living, focusing on the Margaritaville lifestyle of food, fun and music. Latitude Margaritaville will be a major stimulant to the local Daytona Beach economy and to the regional homebuilding industry, at large, generating significant employment during construction and continuing long after completion.”

Minto purchased the 1,600-acre property for the first phase of LATITUDE MARGARITAVILLE in Daytona Beach, FL from Consolidated-Tomoka Land Company, closing on the sale in February. The sales center is now under construction and slated to open this fall. The initial launch of LATITUDE MARGARITAVILLE in Daytona Beach, FL will include more than 3,000 homes with a future proposed expansion of up to 7,000 homes. A wide range of home designs and floor plans will be offered with prices starting in the very low $200ks.

LATITUDE MARGARITAVILLE, with its authentic “no worries” tropical vibe, will offer amenities that are on a par with the world’s finest luxury resorts. Current plans call for walkable neighborhoods and a Town Center featuring a fitness center with an aerobics studio, indoor lap pool, spa, and group fitness classes; indoor and outdoor dining with signature Margaritaville food and beverage concepts, as well as others; arts and learning programs for residents and guests, and a resort pool area with beach entry. Music will play an important part in the community, with a band shell for live entertainment in the Town Center. A private beachfront club with breathtaking views and beachfront amenities will be set on the Atlantic Ocean, and a continuous loop shuttle service from the community to the beach club will be available to residents.

LATITUDE MARGARITAVILLE in Daytona Beach, FL is located across from LPGA International, which features two signature golf courses by Rees Jones and Arthur Hills. Daytona Beach International Airport, world-famous beaches, Daytona International Speedway, the new One Daytona entertainment, dining and shopping destination, Tanger Outlet Mall, and the Halifax Regional Medical Center all are just minutes away via I-95.

For more information on LATITUDE MARGARITAVILLE and to sign up to receive regular development updates, visit

For more information on Margaritaville, visit Margaritaville on Facebook at, and on Twitter and Instagram at @Margaritaville.

For more information on Minto, visit Follow Minto on Facebook at, and on Twitter and Instagram at @MintoFlorida.

About Minto Communities

For over 60 years, the Minto name has represented integrity, financial strength and enduring value. A family-owned business, Minto constructed its first home in 1955, and over the ensuing six decades, has grown into an integrated real estate development, construction and management company with operations in Ottawa, Toronto, Calgary and Florida.

Minto builds a wide array of award-winning new homes and communities to meet every lifestyle, with more than 80,000 new homes built, including over 25,000 in Florida in 44 communities throughout the state.  Minto is dedicated to creating exceptional homes and communities through continuous improvement in design, quality and customer experience. Applauded and recognized as an expert in building active-adult communities, Minto was awarded “Best Floor Plans for 50+” from Ideal-Living magazine.

These are just some of the elements that set Minto apart as an exceptional home builder and community developer, and have earned the company national recognition that includes consistently high rankings from Eliant Customer Service Surveys.  Minto has earned multiple national awards for community and home design, including Best Mixed-Use Community and Best Clubhouse from the National Association of Home Builders (NAHB) for their Isles of Collier Preserve community in Naples, Florida.

About Margaritaville

Margaritaville is a global brand inspired by the lyrics and lifestyle of singer, songwriter and author, Jimmy Buffett, whose songs evoke a passion for tropical escape and relaxation. Since launching its first restaurant location in Key West, Fla. in 1987, Margaritaville has become America’s leading lifestyle escapism brand.

Today, Margaritaville features nine destination resorts/hotels across the Southeast United States and Caribbean and eight additional locations in active development; four gaming locations; and more than 60 food and beverage locations including signature concepts such as Margaritaville Restaurant, award-winning JWB Prime Steak and Seafood, 5 o’Clock Somewhere Bar & Grill and LandShark Bar & Grill, among others. More than 15 million travelers every year change their latitude and attitude with a visit to a Margaritaville residential real estate destination, vacation club/vacation home rental, restaurant and full-service AAA Four-Diamond resort.

Consumers can also escape everyday through a collection of Margaritaville lifestyle products including apparel for men and women, footwear, frozen concoction makers, home décor and more. Additionally, the brand’s food, beverage and spirits lines – including Margaritaville tequilas, rums, LandShark Lager and Island Tea – deliver authentic, tropical escapism to fans around the world. Margaritaville, a state of mind since 1977.

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